CHOOSE
AWARENESS
PROMOTE
SMILES
Happy Caps is more than just a brand; it’s a symbol of natural innovation and modern development. Your B2B partner with a SMILE
For more than two decades, HAPPY CAPS has been a symbol of natural innovation and modern development. Originally launched by the successful Dutch company MOJO NUTRITION BV, the brand quickly gained international recognition for its creative approach to mood, energy, and balance.
In 2025, Happy Caps entered a new era under the newly founded Happy Caps B.V., a company fully dedicated to shaping the brand’s future. This transition marks the start of an ambitious growth phase focused on innovation, transparency, and the needs of a new generation that values health, positivity, and conscious living.
Behind the brand stands a multidisciplinary team of marketers, designers, and product innovators working together in our in-house lab. Alongside them, a dedicated legal and compliance department ensures that every development meets strict European and Dutch regulations — so innovation and integrity always go hand in hand.
Today, Happy Caps continues to evolve as a lifestyle movement that celebrates wellbeing, awareness, and joy — driven by one simple. philosophy: Choose Awareness, Promote Smiles.
At Happy Caps BV, we believe that innovation, integrity, and happiness can coexist in every product we create. Through our in-house “Happy Labs”, we collaborate with visionary partners to design safe, natural, and innovative supplement formulations.
Our multidisciplinary team develops and produces botanical and adaptogenic blends, – always compliant with EU and national regulations. From concept and formulation to pilot production, packaging design, and market readiness, we help brands bring their vision to life under the highest quality and safety standards.
Happy Caps BV — your partner in conscious innovation.
“Innovation starts with curiosity — our lab develops safe, natural, and compliant health and nutrition concepts for a conscious generation.”
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“From concept to culture — our creative team shapes the visual and emotional identity of next-generation lifestyle brands.”
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“Happy Caps monitors European and national legislation to ensure full compliance in product development and
communication.”
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“Happy Caps supports initiatives and organizations that promote health, awareness, and responsible innovation. Through
collaboration and shared knowledge, we help shape a more conscious and sustainable future.”
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At HAPPY CAPS, compliance is not a formality — it’s a foundation.
As a Dutch company operating across Europe, we continuously monitor and apply the laws and regulations that govern food supplements and wellness products in every country we serve. From ingredient sourcing to communication and labelling, every step is guided by European Union legislation, including Regulation (EC) No 178/2002 (General Food Law) and the EFSA (European Food Safety Authority) framework for food safety and supplement control.
All Happy Caps products — and our private label developments such as enHERgy — are reviewed and tested in line with the recommendations of the NVWA (Netherlands Food and Consumer Product Safety Authority) and the RIVM (National Institute for Public Health and the Environment). This ensures that we remain both ingredient compliant and communication compliant, in the Netherlands and abroad, whether it concerns a simple vitamin B complex or a multi-ingredient formulation.
Every product is manufactured in the Netherlands under the strictest HACCP (Hazard Analysis and Critical Control Points) standards, ensuring full traceability, hygiene, and product safety. Our in-house legal and compliance teams maintain open communication with the relevant authorities and partners throughout Europe to ensure that every collaboration meets national and EU requirements.
By choosing Happy Caps as your manufacturing partner, you choose a company that values integrity, transparency, and quality — providing your brand with products that are not only innovative and effective but also fully compliant and safe.
In 2025, Happy Caps entered a new era under the newly founded Happy Caps B.V., a company fully dedicated to shaping the brand’s future. This transition marks the start of an ambitious growth phase focused on innovation, transparency, and the needs of a new generation that values health, positivity, and conscious living.
Behind the brand stands a multidisciplinary team of marketers, designers, and product innovators working together in our in-house lab. Alongside them, a dedicated legal and compliance department ensures that every development meets strict European and Dutch regulations — so innovation and integrity always go hand in hand.
Today, Happy Caps continues to evolve as a lifestyle movement that celebrates wellbeing, awareness, and joy — driven by one simple philosophy: Choose Awareness, Promote Smiles.
A positive emotional state characterized by pleasure, satisfaction, and well-being. In psychology, happiness reflects life satisfaction and the experience of positive emotions, supported by balanced neurochemical activity (dopamine, serotonin, oxytocin, endorphins).
From Middle English hap (fortune, chance) + -y, meaning
“favoured by good fortune.”
Choose · Awareness · Promote · Smiles
A modern philosophy of wellbeing centered on conscious living and emotional positivity. CAPS expresses the idea that true happiness begins with awareness – caring for body and mind, and sharing optimism with the world. It reflects balance, kindness, and mindful self-care as a daily practice.
For collaborations, private label development, or distribution inquiries, please contact us at
info@happy-caps.com.
Happy Caps BV — a MOJO Nutrition BV company.
Our core values form the base of our existence.
Happy Caps produces under strict HACCP food safety standards to ensure consistent quality and full traceability from ingredient to product.
Manufactured according to Good Manufacturing Practice (GMP) guidelines for maximum purity, precision, and reliability.
Plant-based ingredients only
© 2025, Happy Caps • Part of MOJO Nutrition • All Rights Reserved • Site created by Monsef Solutions
